Skip to main content

The All-New Specialized Epic 8

Santa Cruz Factory Sale

We Ship Bikes. Order Online & We'll Deliver

Find Your Ride | Shipping Available on Select Models

Transition Sentinel Alloy
$3,099.00 - $4,799.00
$4,099.00 - $5,299.00
Santa Cruz Tallboy Carbon C R
$4,299.00 - $4,799.00
$4,799.00
Santa Cruz Hightower CC X0 AXS
$6,999.00 - $7,999.99
$7,999.00 - $7,999.99
Transition Smuggler Carbon
$4,999.00 - $8,499.00
$5,999.00 - $8,499.00
Santa Cruz Bronson Carbon C R
$4,499.00 - $4,999.00
$4,999.00
Transition Spur
$3,399.00 - $8,499.00
$4,999.00 - $8,499.00
Specialized Stumpjumper EVO Comp
$3,499.00 - $5,400.00
$5,400.00
Santa Cruz Blur CC X0 AXS TR RSV
$6,599.00 - $8,999.00
$8,999.00
Specialized Rockhopper Comp 27.5
$749.99 - $950.00
$950.00
Specialized Rockhopper Elite 29
$1,149.99 - $1,150.00
$1,150.00
Santa Cruz Blur Carbon C S TR
$4,949.10 - $5,499.00
$5,499.00
Specialized Fuse Comp 29
$1,499.99 - $3,000.00
$3,000.00
View More...

Bike Repair & Service

Staff Picks

Weekly Group Rides

“Just went to the shop for the first time and bought a bike from them… Dave was very helpful in helping pick out a bike, felt like I was a shopping with a riding buddy not someone trying to sell me anything.  Little bit of drive for me but worth it to be able to try things out in the store.”

“This is THE best bike shop around. Bar none…Can’t say enough about this place. There may be other bike stores, but there is no true competition. Dirt Rooster is in a class of its own.”

"These guys have a great reputation.  They take a personal interest in the community. They organize several rides and dinners every week. They also give complimentary mechanical help to anyone in need on the rides. It's a fantastic way for beginners to join the community."

Parts | Get Ready For Your Next Ride!

TRP DH-R EVO
$229.99 - $299.99
$279.99 - $299.99
Maxxis Minion DHR II 27.5-inch
$74.00 - $112.00
$82.00 - $112.00
Maxxis Minion DHF Tire
$33.00 - $112.00
$33.00 - $112.00
RockShox Deluxe Ultimate Rear Shock
$295.35 - $407.00
$399.00 - $407.00
RaceFace Turbine R 35 Stem
$67.60 - $109.99
$109.99
DT Swiss XM 481 DB 27.5-inch
$100.05 - $150.90
$150.90
Easton Direct Mount Chainring
$53.30 - $99.99
$77.99 - $99.99
Santa Cruz Hightower CC Frameset
$2,899.00 - $3,899.00
$3,899.00
Specialized Power Arc Expert
$130.00 - $160.00
$130.00 - $160.00
RockShox Lyrik Select RC D1
$599.99 - $843.00
$843.00
Fyxation Gates Pedal Strap Set
$22.75 - $41.95
$41.95
Specialized Power Comp
$139.99 - $140.00
$140.00
X-Fusion Manic Dropper Seatpost
$139.99 - $199.99
$199.99
Maxxis Rekon 29-inch - Tubeless
$59.55 - $94.00
$78.00 - $101.00
Shimano Deore V-Brake Levers (Two-Finger)
$10.80 - $36.99
$17.99 - $36.99
OneUp Components V2 Dropper Post Cartridge
$49.99 - $73.99
$73.00 - $73.99
Chromag Trailmaster DT
$77.40 - $86.00
$86.00
Shimano PD-M540 Pedals
$79.99 - $85.00
Sta-Tru 20-inch Double Wall Rear Wheel
$31.05 - $61.99
$58.99 - $80.99
SRAM X-SYNC 2 Eagle Chainring
$57.72 - $85.00
$74.00 - $85.00
Avid G2 CleanSweep Rotor
$33.20 - $50.00
$43.00 - $54.00
SRAM Centerline Rotor
$44.00 - $59.00
View More...

Suspension Forks

Dropper Posts

Tires

"Dirt rooster is the best Mountain bike shop in the region. Every time I go in there I am treated with the utmost of respect. The brands of bikes they carry are fantastic."

"Everyone that works at Dirt Rooster, that I’ve interacted with, are super cool, nice, decent human beings. They know their stuff, are experts at their craft and are happy to share their knowledge with you."

"Best bike shop in the area! If you're looking for one, this one is it!"

Apparel | Ride in Style

Specialized 2FO DH Clip
$49.99 - $150.00
$150.00
Giro Montaro MIPS
$75.00 - $160.00
$150.00 - $160.00
Specialized Recon 2.0 Mountain Bike Shoes
$91.80 - $170.00
$160.00 - $170.00
Specialized 2FO Method Shoe
$49.99 - $100.00
$100.00
Specialized Men's Trail Short
$19.99 - $80.00
$80.00
Giro D'Wool Gloves
$17.50 - $35.00
$35.00
Giro Tracker Shoe
$65.00 - $130.00
$130.00
Handup A.T. Plus Shorts
$39.60 - $55.00
$49.00 - $55.00
Giro Source MIPS Helmet
$60.00 - $130.00
$120.00 - $130.00
Specialized RBX Bib Shorts w/SWAT
$72.00 - $120.00
$120.00
Specialized Demo Pro Pants
$49.99 - $130.00
$130.00
Specialized Torch 1.0 Road Shoes
$59.99 - $119.99
$120.00
Giro Men's Havoc Short
$65.00 - $130.00
$120.00 - $130.00
Smartwool Hike Light Cushion Crew Socks
$11.50 - $24.00
$23.00 - $24.00
Giro Ventana
$90.00 - $180.00
$180.00
Specialized Men's Trail Shorts
$19.99 - $80.00
$80.00
iXS Flow Evo+ Knee Guard
$79.88 - $99.90
$95.90 - $99.90
Specialized Men's Trail Air Short
$77.99 - $130.00
$130.00
Tifosi Optics Smirk
$29.95 - $54.95
Specialized Thermal Knee Warmers
$44.99 - $45.00
$45.00
Giro Rincon Shoe
$75.00 - $165.00
$150.00 - $165.00
Giro Proof
$42.50 - $85.00
$85.00
Specialized RBX Shorts w/SWAT
$30.00 - $100.00
$100.00
Specialized Trail Series Alpha Jacket
$134.99 - $225.00
$225.00
Tifosi Optics Crit
$69.95 - $99.95
Specialized Trail Series Alpha Jacket
$121.50 - $225.00
$225.00
Leatt Elbow Guard AirFlex
$47.99 - $89.99
$89.99
Specialized Trail Pant
$80.99 - $135.00
$135.00
Specialized Men's Prime Alpha Vest
$94.50 - $175.00
$175.00
Specialized Neoprene Toe Cover
$22.45 - $45.00
$45.00
View More...

Dirt Rooster Racing

Destination Rides

YouTube Channel

Accessories | Gear Up For Adventure

Dumonde Tech Liquid Grease
$11.35 - $133.50
$11.35 - $133.50
CamelBak Rogue Light 70oz
$39.00 - $75.00
$75.00 - $85.00
Finish Line Fiber Grip Assembly Gel
$9.99 - $23.00
$9.99 - $39.99
View More...